The remarkable success of franchises is due to the enormous advantages the franchise system offers, constituting itself as an unbeatable model to expand a business and dominate markets, as well as the most secure and least risky way so that an investor can have his or her own business, benefiting from the synergy of being part of a regional, national or international network.

Statistics from the US Department of Commerce demonstrate that in a period of five years only 5% of independent businesses survive, while in the case of franchises this percentage is 95%. This is one of the main reasons why franchises are considered to be an investment method that helps to minimize the risk of entry into various types of businesses.

What should an investor consider in order to increase the possibilities for success when acquiring a franchise?

• What are my personal goals and characteristics?
  
• What is the maximum amount of investment that I wish to expend?
  
• What is the flow of income that I can expect to receive from the business that I wish to establish?
  
• In how much time will I recuperate my investment?
  
• What are the franchise options that I have for the city in which I live in?
  
• What type of commercial space do I require so that my future business is successful?
  
• If I own a commercial space, what is the surrounding market in terms of where it is located (socioeconomic level, requirements and characteristics of the local population, accessibility, surrounding streets, etc.)?
  
• What are the advantages and risks of the Franchising Company that promotes the type of business I am looking for?
  
  
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